Stop Chasing Leads Start Converting Buying Intent into Sales-accepted pipeline.
iSOURCe delivers sales accepted pipeline for global B2B technology companies — alongside customised business research, actionable sales intelligence and audience outreach services.
// Live pipeline view
The Company
Lead generation can be a complex business for technology vendors. Partnering with leading global technology brands, iSOURCe develops and deploys innovative sales strategies and solutions to support the 'inside sales' function.
Our teams leverage product propositions, generate lead pipelines and nurture new customer relationships. Over the last 20+ years, iSOURCe has partnered with most top 100 global technology brands across a variety of sales and research related engagements — including Meta, Kaspersky, Lenovo, Dell, Schneider Electric, Cisco, Dell, EMC, HP, Infosys, Juniper, Microsoft, NetApp, Oracle, Quest Software, SAP and Wipro.
Since inception in 2003, iSOURCe's staff has grown to over 200+ experienced analysts and more than 30 industry-experienced managers and support staff. The company currently operates across India, South Asia and Middle East & Africa.
The iSOURCe brand has been built on the quality of our work. We are known throughout the industry for our commitment to delivering return on investment on all our projects by achieving a high percentage of lead acceptance by our client's sales teams. We offer competitive pricing with no hidden costs.
Solutions built around the inside-sales function
Demand generation in the global technology industry requires tech know-how, domain expertise and the confidence to converse with the right decision-makers. We balance short-term quarterly needs with long-term relationship building.
Demand Generation
Innovative sales strategies and solutions that build and deploy lead pipelines for global technology brands.
↗ TargetingCustomer Profiling
Deep profiling exercises that generate the data needed to determine product strategy, pricing and acquisition policy.
↗ FoundationData Management
Best-in-class lead management techniques layered into your marketing activities — direct mail, webinars and GTM campaigns.
↗ InsightCustomised Research
Tailored business research and actionable sales intelligence built around your specific market and prospects.
↗ ExecutionSales Support
Scalable sales resources and solutions for client teams whose in-house capacity is already stretched.
Lead Acceptance Reporting
Detailed reports that show clients exactly which activities generate the most, and most cost-effective, qualified leads.
A closed-loop process, built for ROI
Data analytics & insight reporting
Clear visibility into which campaigns convert, and why.
Competitive pricing, no hidden costs
Transparent commercials from day one of engagement.
Closed-loop process management
Every lead tracked from first touch to sales acceptance.
Proven ROI for all the projects
A delivery track record across the region's top tech accounts.
Independent quality control team
A dedicated QC layer keeps every lead accountable.
Daily sales-leads intelligence
Two daily newsletters covering private and government sectors.
"A consultative, partnership model with the inside sales function of an organization enables us to convert what often appears to be a volume of information requests into a qualified leads pipeline that become readily accepted by the Head of Sales."
Our Experience & Clients
Join a team of 200+ analysts shaping tech sales pipelines.
View current openings →Reach us at
Tell us about your demand-generation goals — we'll get back to you with how iSOURCe can help.
Registered Office
iSOURCe Opportunities, B 86, SEC 51 NOIDA,
Gautambuddha Nagar – 201307, Uttar Pradesh, India
Corporate Office
First Floor, SDF Block, K-8, Noida Special Economic Zone (NSEZ),
Phase-2, Noida, Uttar Pradesh 201305